What is SEO? SEO is an abbreviation for Search Engine Optimization. It is the process which improves your sites visibility, when people search for products, if your page has the better visibility in search result then your page would catch attention and more people would be attracted towards your business. Over the past few years the search results have been developing and evolving to give people more direct answers and information in order to keep the users on the results page instead of letting them move to other websites. Work procedure of SEO Search engines use bots on the web that go from site to site, collect information about those pages and put them in an index, to help you find exactly what you’re looking for at the time. Taking into an account more than hundreds of ranking factors or signals, algorithms examine pages in the index. So to determine the order pages should appear in the search results for a given query. The search algorithms are designed to, authoritative pages and provide users with a well-organized search experience, optimizes your site and content with these factors that can help your pages flourish higher in the search results. Types of SEO • Off page • On page Off-page SEO Off-page SEO is used for indirect SEO-related actions, which improves the site on the net that occur away from supposed site. Off-page SEO covers all the SEO activities that take place outside of the borders of the website. Most of the people subordinate link building with off-page SEO. On of the best off-page SEOs is Link building, and there are lists of other things you can do off the website to increase its rank. It is also used in promotion methods, such as social media marketing, blogging, website design etc. Off-page SEO focuses on the popularity of your site how popular your site is. Some of the techniques used in off page SEO • Influencer Outreach. • Contribute as Guest Author. • Social Media Engagement. • Social Bookmarking Sites. • Article Submission On page SEO On-page SEO is used to optimize web pages in order to increase the rank and earn more appropriate and natural traffic in search engines. In search engine optimization, like Google and Bing etc. on-page optimization raises to a feature that has an effect on your website and web pages listing in the natural search results. On page SEO provides an ideal and relevant content, better keyword selection. It puts keyword on correct places and gives appropriate title for every pages etc. On-page SEO focuses at what your site is all about. Some of the technique which are used in on page SEO • Publish excellent content. • Optimize page titles and descriptions. • Optimize page content. • Headings and content formatting. • SEO Images and other elements. • URL optimization. • Links internal and external.
0 Comments
Leave a Reply. |
Archives
July 2023
Categories |