Instagram
Instagram is the second most used network in the world after Facebook. The popular social network gets over more than one billion active monthly users and 450 to 500 million daily Instagram Stories. Since its creation till now, it has rapidly grown into the best social media platform for photos sharing. Nowadays everyone is on social media. People use it for at least 53 minutes to one hour per day. There are 1 billion active users on instagram and there are almost 140 million. Instagram users from United States of America and about 7o% of US businesses use it. The reports say that 90% of Instagram followers follow some businesses, and 1 billion active users on Instagram and 83 % users have found new services on this social media app and the age group of Intsragram users are mostly from age 18 to 50. From the above report, it is cleared that Instagram it is a global platform that allows brands to civilize their content it is not a platform which rely only on personal use but it is a global platform that allows brands to civilize their content, showcase products, show new talent and inspiration to the audience. The users are not only active on instagram but the engaged too About 55% of the active users visit it daily, and spend at least 5 to 6 hours per week browsing, exploring and interacting with friends and different kind of brands. This is how every month, more than100 million people on Instagram engage with shopping content. It helps you to promote your product in an authentic way without tough selling to the people. There are also a huge number of influencers with a large amount of followers on Instagram. And using the right strategies, you can become an influential brand, too. For that you need to post the most accurate and right kind of content to stay relevant to your current followers and for the new ones. But it is also very hard to get the ideas that which kind of posts work best to keep your audience on the track and for growing your audience. There are some marketing tips which can teach you how to become an expert Instagram marketer. 1. Business Profile First of all be sure that you have an Instagram Business Account. Before you start to think about your Instagram marketing plan. It is very easy and takes few second to switch the current profile to business account. Go to setting and click the switch to business profile and here your accounts becomes a business profile. It has many benefits like people can contact you by clicking the contact button, you will not be needing Facebook’s advertising tools to publish Instagram adds, you can also see the reach on your posts and contents by insights. 2. Instagram Marketing Tools for free You can also see the reach on your posts and contents by insights. With the help of Insights, you can check statistics like impressions, engagement, people who reach your account, and how many people have shared your posts and many more. You will also get to know the active hours, age, gender and place of living of your followers. 3. Product teasers You can sell products by posting product teasers on Instagram. The brand offers up to 50 to 90% off discount, shows some of the items from your photos are available for purchasing. if the posts gets thousands of likes, that would be considered as a huge thing in the advertising world. 4. Sponsored Ads Many brands sponsors influencers and most followed people on Instagram. They promote their photos to anyone that is more relevant to their target audience to rise their reach more than ever before. They showcase just one sponsored ad or multiple ads. 5. Partnership with Influencers If you want to grow rapidly, the fastest way is influencers, yes those who already have a huge number of audience with a large following. Instagram users like high-quality content. Create visuals that inspire your audience with interesting information in a unique way. Add entertaining captions to your esthetic pictures. For more information and guidance to visit icon advertising.
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